A small treat that the bloggers and pressers got that are visiting Pixar at the moment : http://instagram.com/p/X53XypxeEC/
Tech geekery and the cohesion of design and motion blur:
1. As a base, to achieve a more realistic look” we used a .6 motion blur for the entire show. Pixar films normally use less since their design is more stylized.
2. Just for the umbrella faces, to match their more stylized design and animation, we used a front weighted .3 motion blur.
3. For the city characters that are made of solid non bendable materials, we used no motion blur and animated the on 2s or 3s. This way we stayed away from a rubbery feel and managed to keep their hard/solid look. Our reference was to make them feel stop-motion animated or pixilated.
4. For the slow motion of the title shot, instead of “overshooting” to slow everything down, we slowed down the 24fps footage resulting in a playback of 12fps to 6fps. This helped in giving the slow motion a more realistic/gritty feel instead of the common slow motion that always felt a bit too “kitsch” to me.
You have three chances to see The Blue Umbrella in March at SXSW in Austin, Texas: Sat the 9th at 11am / Tue the 11th at 4:15pm / Wed the 13th at 9:30pm. Hope to see some of you there!